From the field to
your feet.
A value chain shows all the activities necessary to produce a product — we show you every single step.
From the cultivation of raw materials to your hands — certified, traceable, fair.
Everything starts in the field.
From the cultivation of raw materials through various processing steps, all components come together in the factory. The shoe is manufactured and finally reaches you.
Raw Material 01
✓ Fairtrade certified
Organic cotton from fair cultivation.
All cotton was grown by Fairtrade producers, certified and traded according to Fairtrade standards.
The organic cotton is grown by Fairtrade-certified cooperatives in mixed cultivation. Farmers receive a guaranteed fixed price as well as an additional Fairtrade premium for education and healthcare projects.
Farmers & Cooperative
Fairtrade-certified mixed cultivation — guaranteed fixed price + premium.
Cotton Mill
The fiber is separated from the chaff and prepared for further processing.
Spinning Mill
The fiber is spun into yarn — according to Fairtrade principles.
Weaving / Knitting Mill
The yarn is woven or knitted into fabric.
Dyeing Mill
Finishing by dyeing or printing — all steps Fairtrade-compliant.
Natural rubber from sustainable plantations.
FSC®-certified. Vulcanized with latex milk instead of synthetic adhesives — all steps according to FSC® principles.
Plantation
FSC®-certified harvest as latex milk.
Latex Mill
Further processed as paste, rolled and dried.
Rubber Crepe
As crepe in bales to the factory.
Rubber Compound
Rolled with silica, sulfur and pigments.
Vulcanization
Elastic soles baked in the oven — latex milk instead of adhesives.
Sialkot, Pakistan —
where your shoe is made.
From Sialkot, the sneakers go onto the ship, to our warehouses and finally to your favorite store — or directly to your home via the webshop.
Talon Manufacturing, Sialkot
All components come together — the shoe is manufactured under fair conditions.
Quality Control
Every component is checked — 100–200 individual parts per shoe.
Shipping
From Sialkot by ship to Europe — lower CO₂ than air freight.
Lübeck Warehouse
Central warehouse in Germany — from here to you.
To you
To your favorite store or directly to your home via the webshop.
Not a single animal ingredient.
Our respect for life includes animals. Our sneakers easily manage without animal ingredients.
What hardly anyone considers: A sneaker consists of 100 to 200 individual components — from the colors for screen printing to the eyelets for the shoelaces. Every single component is regularly scrutinized.
PETA Approved Vegan
All components checked — 100% free of animal ingredients.
Every component under scrutiny.
Any component that can be replaced by a more sustainable one is exchanged. A continuous process that never ends.
100–200 individual parts. All checked.
Organic Cotton
Upper & laces — 100% Fairtrade-certified, GOTS-approved.
Natural Rubber
Sole & adhesive — FSC®-certified, vulcanized without synthetic adhesives.
Colors & Prints
Screen printing inks without animal ingredients — regularly checked for vegan compatibility.
Eyelets & Metal
Metal eyelets for the laces — the only non-renewable component.
Sewing Threads
Polyester threads — durable and tear-resistant for maximum longevity.
Jesse & Carl
Our latest models — entirely made from recycled material.
Every step independently audited.
Our certificates are not marketing promises — they are the result of regular, independent controls along the entire supply chain.
Fairtrade Cotton
FSC® Natural Rubber
PETA Approved Vegan
TRACYCLE Supply Chain
Fairtrade Award 2016
Transparency is
our standard.
Every step certified — so you can wear them with a good conscience.